Innovation Management
Basic information:
- studies in the field of: Management
- name of the programme: Innovation Management
- studies: full-time second-cycle programme, track: general academic
- leading discipline: management and quality studies
- studies conducted in English
Innovation Management is an area within the discipline of management and quality, which has been developing very dynamically over recent years. Having become an integral part of business activity, issues of economic innovation manifest themselves not only through the search for innovative products or new business models, but also through steadily growing R&D budgets.
If you are looking for answers to questions such as:
- What do users think about your website?
- What Internet tools are best for your company’s development?
- How to monitor your Internet strategy?
- How to effectively arrange the commercial space in your store?
- How to introduce new products based on Internet technologies?
then look no further because you will find the answers right here!
Choose Innovation Management and take advantage of the opportunities we have created specially for you. Take part in classes that will be held in labs specially designed for the programme, such as ConsumerLab and ShopLab, based on neuromarketing equipment like EEG, eye-tracker and many others. Enjoy access to state-of-the-art technologies and software.
Be innovative: do not hesitate, join us today, and have tomorrow at your fingertips!
You will find a job as: E-commerce and e-marketing manager, Social media coordinator or Digital marketing manager, R&D manager or R&D Department employee, Project manager or Business development manager, Product or Brand manager, Data analytics manager
or simply – START YOUR OWN BUSINESS.
| Subject | Number of hours | ECTS points | Form of verification | Code | Block |
|---|---|---|---|---|---|
|
Behavioural economics
|
Lectures:
15 Classes: 30 |
5 | Exam | 1 | B |
|
Creativity in management
|
Lectures:
30 |
3 | Assessment | 1 | C |
|
Knowledge based economy
|
Lectures:
15 Classes: 15 |
3 | Exam | 1 | A |
|
Management theories
|
Lectures:
30 Classes: 15 |
4 | Exam | 1 | A |
|
Marketing
|
Lectures:
30 Classes: 15 |
4 | Assessment | 1 | B |
|
Principles of entrepreneurship
|
Lectures:
30 Classes: 15 |
4 | Assessment | 1 | A |
|
Qualitative methods in market analysis
|
Lectures:
15 Classes: 15 |
3 | Assessment | 1 | B |
|
Strategic planning
|
Lectures:
30 Classes: 30 |
4 | Exam | 1 | A |
| Sum | 330 | 30 | |||
| Sum (Lectures) | 195 | ||||
| Sum (Classes) | 135 |
| Subject | Number of hours | ECTS points | Form of verification | Code | Block |
|---|---|---|---|---|---|
|
Enterprise information systems
|
Lectures:
15 Classes: 45 |
5 | Exam | 1 | B |
|
Innovative process and product management
|
Lectures:
15 Classes: 30 |
4 | Assessment | 1 | B |
|
Innovative project management
|
Lectures:
15 Classes: 30 |
4 | Assessment | 1 | B |
|
International business
|
Lectures:
30 |
3 | Assessment | 1 | B |
|
Marketing data analisys
|
Lectures:
15 Classes: 45 |
5 | Exam | 1 | A |
|
Seminar
|
Seminars:
15 |
3 | Assessment | 1 | C |
|
Smart city
|
Lectures:
15 Classes: 30 |
3 | Assessment | 1 | B |
|
Wykład kierunkowy do wyboru
|
Lectures:
30 |
3 | Assessment | 5 | B |
| Sum | 330 | 30 | |||
| Sum (Lectures) | 135 | ||||
| Sum (Classes) | 180 | ||||
| Sum (Seminars) | 15 |
| Subject | Number of hours | ECTS points | Form of verification | Code | Block |
|---|---|---|---|---|---|
|
Database technology in business
|
Classes:
30 |
3 | Assessment | 1 | C |
|
E-marketing
|
Lectures:
15 Classes: 15 |
3 | Assessment | 1 | C |
|
Ethics
|
Lectures:
15 Classes: 15 |
3 | Assessment | 1 | A |
|
Merchandising
|
Lectures:
15 Classes: 15 |
3 | Exam | 1 | B |
|
Seminar
|
Seminars:
15 |
5 | Assessment | 1 | C |
|
ShopLab research
|
Lectures:
15 Classes: 30 |
4 | Exam | 1 | B |
|
Wykłady z bloku C do wyboru
|
Lectures:
90 |
9 | Assessment | 5 | C |
| Sum | 270 | 30 | |||
| Sum (Classes) | 105 | ||||
| Sum (Lectures) | 150 | ||||
| Sum (Seminars) | 15 |
| Subject | Number of hours | ECTS points | Form of verification | Code | Block |
|---|---|---|---|---|---|
|
Ecoinnovations in management
|
Lectures:
15 Classes: 15 |
3 | Exam | 1 | C |
|
Financing innovation process
|
Lectures:
15 Classes: 15 |
2 | Assessment | 1 | B |
|
Methods of regional analysis
|
Classes:
30 |
3 | Assessment | 1 | B |
|
Philosophy of law
|
Lectures:
30 |
2 | Assessment | 1 | A |
|
Seminar
|
Seminars:
30 |
9 | Assessment | 1 | C |
|
Value creation
|
Lectures:
15 Classes: 15 |
2 | Assessment | 1 | B |
|
Wykłady z bloku C do wyboru
|
Lectures:
90 |
9 | Assessment | 5 | C |
| Sum | 270 | 30 | |||
| Sum (Lectures) | 165 | ||||
| Sum (Classes) | 75 | ||||
| Sum (Seminars) | 30 |